What goes into a blog post? Helpful, industry-specific content that: 1) gives readers a useful takeaway, and 2) shows you’re an industry expert.
Use your company’s blog posts to opine on current industry topics, humanize your company, and show how your products and services can help people.
Cher Knebel
Cher Knebel has been a professional communicator for more than three decades and works in the health care industry. She is also an author, blogger, and researcher on the topic of social connection and its positive impact on health and happiness. She founded Living Happily Connected.com and her second book, Your Social Connection Guidebook, is available in paperback on Amazon and as an eBook on her website.
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